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Workshop on interview skills @ SMS Varanasi

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24th October 2019, a small workshop on interview skills was organised at SMS for the students of Mass Communication. The workshop was conducted and coordinated by Ayush Keshari, a young scribe,CEO of Abhiprerna and mentor of Niti Ayog, Delhi.

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He shared his experiences with the audience. The nuances of taking a successful interview were told to the students lucidly. How to ask relevant and logical questions with the interviewee, how to read between the lines of an interview were some of the aspects that were detailed comprehensively by Mr. Ayush. The interview workshop was followed by live interview of aspiring Hindi Film actor Mr. Yajuvendra Pratap Singh who has been part of couple of movies based on social causes. Yajuvendra’s humbleness and humility impressed everyone. What are the difficulties for new entrants into the domain of film industry, what are the key elements that an actor should have while thinking of joining Films as profession and many other questions were diligently answered by Yajuvendra. In the end a small video of making of his coming film’ Ek Ank’ was shown to the audience. Seeing the scant audience and festive season, the program concluded successfully with smile on everyone’s face. Program had the august presence of Prof. R.K. Singh from Management faculty and Mr. Pradeep Kumar from IT cell. Coordinator Mass Communication, Mr. Amitabh Pandey Sir presented the bouquet and momento to the guests. His presence was a moral boost for everyone. Dr. Bharat Kumar, senior faculty Mass communication took care of various arrangements and supervised the whole program. Dr. Gaurav Shah, faculty Mass Communication did the comparing of the program.

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SMS Varanasi organized SMS Mental Ability Recognition Test “SMART”


School of Management Sciences (SMS), Varanasi organized the competition “SMART” (SMS Mental Ability Recognition Test) on Sunday, October 20, 2019. Keeping up with the tradition of its commitment towards its social responsibility activities, SMS initiated this competitive event. 1200 students of 30 different schools across Varanasi, Bhadohi and Sonebhadra district participated in this “SMART” competition and showcased their analytical, reasoning and mental ability.

This Annual competition is organized every year involving school students for creating awareness about emerging competitive environment and dimensions, to make the participants understand about their local positioning in the peer group, to secure financial assistance for higher studies at SMS in the form of scholarships and to highlight their institution by winning prizes. Students from various school like Central Hindu Boys School, St Johns School, Central Hindu Girls School, Zee Mount Litera School, Bal Bharti Public School, DLW Intercollege, Dayawati Modi Academy, Woodward Public School, Laxmi Public School etc. particpated in this event.

In this event, Ashwani Kumar Singh (Central Hindu Boys School, Varanasi) secured the highest marks and bagged the First position, winning cash prize of Rs. 15 thousand along with a trophy and Certificate. The second position was captured by Hritik (Central Hindu Boys School, Varanasi), while third position are secured by Harshdeep Agrawal (St Johns School Mehraulli). They were given cash prize of Rs 10000 and Rs 5000 along with trophy and certificate by the Director of SMS Varanasi, Prof. P. N. Jha. Others who won the consolation prize includes Anmol Sigh (Central Hindu Boys School, Varanasi), Nyasa Mahadevan (Central Hindu Girls School Varanasi), Akanksha Kumari (Bal Bharti Public School, Varanasi), Srijan Kumar (DLW Intercollege Varanasi), Ashutosh Kumar (Dayawati Modi Academy, Varanasi), Sahil Srivastava (Laxmi Public School Mugalsarai), Ujjawal Kumar Gupta (Imperial Public School).

The Executive Secretary Dr. M.P. Singh also congratulated the award winners of the SMART. The Programme was conducted by Dr. Avinash Chandra Supkar (Associate Professor, SMS) and Mr. Rohit Mehta (Assistant Professor, SMS). The Vote-of-thanks was presented by the Registrar Mr. Sanjay Gupta. Dy. General Manager (Marketing & Branding) Mr. Pankaj Srivastava along with his team members Mr. Vishal Rai and Mr. Yogesh Singh were also present in the programme.

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School of Management Sciences, organized two days (19th and 20th) national conference on the topic “Emerging Dimension in Artificial Intelligence and Soft Computing”. More than 100 no. of participants from various academic institutions and corporate houses across the country presented their research papers in the conference.

The chief guest of the inaugural session of the conference Prof. Durg Singh Chauhan (Former Vice-Chancellor Uttar Pradesh Technical University, Lucknow) shared his experiences about Digital image processing with the participants. He explained the august audience about the importance of Artificial Intelligence and Soft Computing in todays world. He said that technologies produce only average options but the selection of pertinent and feasible options depends upon the discretion of human beings.

techcon_4He asked the participants to remain updated with the changing patterns and formats of technology. Prof. Chauhan was followed by the deliberation of a guest of honor of the conference, Dr. Rahul Agrawal (Innovation Evangelist, TCS Delhi). Dr. Agrawal explaining different dimensions of artificial intelligence told that in todays technology-dependent society, the role of “Deep Reinforcement Learning” becomes crucial. He further enunciated the relevance of data during the implementation of technology. Dr. Agrawal educated the participants about the huge potential in the field of artificial intelligence. He was explicit about the proper coordination of information technology and social change. Finally, Dr. Agrawal laid stress on the inclusion of ancient knowledge with modern science and technology.

Special guest of the conference Mr. Sunil Kumar Singh, Director Globallogic India in his keynote address explained the basic principles of life” He further stated that the basic concept of life taught in schools helps in understanding technology better. Prior to this, the two-day national conference started with the welcoming of guests by the director of the institution. Prof. P.N. Jha. highlighted the academic achievements of the institute. The Registrar of the institute Mr. Sanjay Gupta felicitated the guests with the memento. The theme of the conference was presented by the convener Mr. Anand Prakash Dube. The inaugural session of the conference was conducted by Dr. Sofia Khan. Note of appreciation was given by Prof. Kamalsheel Mishra.



The two days (19th and 20th) National Conference on the topic “Emerging Dimension in Artificial Intelligence and Soft Computing”, came to an end. Valedictory ceremony witness two key and eminent person, Mr. Sridhar Srinivas Ex-Vice President Wipro and Dr. Bhaskar Viswas spokes person IIT BHU. Mr. Srinivas elucidated about the importances of consumers in todays market, he said todays customers has become more complex and to understand their buying behavior and pattern, one needs the support of Artificial Intelligence and Soft computing and to make decison accordingly. A satisfied and happy customer gives more business to the company, which not only improves the companies profitability but also improves the standard status of society. Dr. Bhaskar explained the importance of Artificial Intelligence in social networking, hence it can prove to be beneficial to remove “Link Depression” from the youngsters.


The two-day event witnessed more than 100 paper presentations on contemporary issues related to Conference themes. On this occasion, Executive Secretary Dr. M,P. Singh, Registrar Shri Sanjay Gupta, Prof. K. S. Mishra, Shri Shambhu Sharan Srivastava Prof. Sandeep Singh, Prof A.K, Singh, and all other faculty member were also present.


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Workshop On Research using Excel & SPSS @ SMS Varanasi


SMS Varanasi, An Initiative of SMS-IQAC organized workshop “अनुसंधान” on Research using Excel & SPSS, for BBA students on September 20, 2019. The key resource person for this workshop was Mr. Saurabh Kumar Srivastava, Assistant Professor at SMS Varanasi.

This workshop aims to expose the students towards simple and exhaustive ways of data analysis through interactive and practice-based sessions along with theoretical learning. This workshop is also intended to help management students in sharpening their analytical skill through SPSS & Excel. The program is designed to cover all relevant aspects of statistical data analysis starting from the very basics of defining the variable, input responses, data preparation, and data cleaning to advance statistical technique including theoretical aspect behind such technique.

The main software used in the workshop will be Microsoft Excel and SPSS. Microsoft Excel is a strong tool in statistical computing and enhancing the practical concept of calculation mechanism as a software concept through its Add-Ins. However, for the advanced stage in analysis SPSS software comes into role play.

Objectives and learning outcomes for this workshop are as follows

Objective of Workshop:

  • To enable the students, design appropriate research project report, define research problem, developing an approach to research problem and selection of suitable research design.
  • To provide a platform for discussion on the methodological requirements of research.
  • To train and inculcate the skills for data analysis using SPSS & Excel.
  • To facilitate hands-on practical sessions on data handling, analysis & deriving preliminary results


Learning Outcome:

By the end of the course students will able to:

  • Design the structure of Research Project and prepare questionnaire.
  • Select the appropriate data entry method for the type of data they have.
  • Select a suitable descriptive or inferential analysis technique
  • Analyze data using basic and advance statistical techniques in MS Excel and SPSS

Interpret SPSS output tables and report findings.


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Guest Lecture on “Emerging Trends in Media and Career Tips” @ SMS Varanasi

Emerging Trends

SMS Varanasi organised Guest Lecture on “Emerging Trends in Media and Career Tips”  for the Mass Communication students  of Department of Journalism and Mass Communication School of Management Sciences Varanasi. The key resource person for this guest lecture was The Special Correspondent of the National English Daily, The Pioneer, Mr. Ramesh Singh.

His views were on the challenges through which today’s journalism been facing and going on. Challenges has been increased many folds in this field due to diversion of media and credibility of news been biggest challenge in this contemporary era. Addressing to students Mr. Singh said that to become a proper and good quailty journalist one must have good command over his language and knowledge. Mr. Singh also witness the great inquisitiveness among the students regarding this field. Mr. Singh shed light also on reporting and editing which proves to be important part of journalism, he said to follow 5Ws’ (Who, What, Why, When and Where), H (How), and principle of 5Cs’ (Clear, Correct, Complete, Concise, and Consistence) while editing the story.

Earlier, Dr. Bharat Kumar introduced the guest to the students, while Dr. Pallavi Pathak welcomes him. Dr. Gaurav Shah was also present on this occasion. Mayuri Tiwari proposed vote of thanks.


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Business Model Contest – 5.0 @ SMS Varanasi

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Startups Business Model Contest-5.0 was organized by Centre for Entrepreneurship, Innovation & Skill Development (CEISD) – A Centre of Excellence of School of Management Sciences, Varanasi on 24th September 2019. Students from various UG & PG courses participated in the contest with great zeal and vigor. A total of 11 Business Models were presented in the final round of the event.

The contest was judged by an esteemed panel of the jury which included Prof. Dr. Kalyan Ghadei Professor, Department of Extension Education Institute of Agricultural Sciences, BHU. Dr. Navin Kumar Rai Managing Director Bio Mantra Varansai, Varanasi. Er. Amitabh Singh – MD, Surreal Systems (P) Ltd & Secretary –Varanasi, Management Association (Ex-President, Eastern UP Exporters Association.). Mr. P. K. Tripathi Chief Financial Consultant, Money Care Financial Consultancy, Varanasi to evaluate and select best of the best talent who qualified the preliminary round held earlier this month.

Earlier in his welcome address, Prof. Raj Kumar Singh (Chairperson-CEISD) extended a very welcome to the judges & participants and advocated the importance of entrepreneurship in today’s complex competitive environment.

During his address, Prof. Dr. Kalyan Ghadei expressed that practicality in thinking is very important as sustainability can only be assured through practical thinking. He also emphasized on the importance of participation and continuous growth. Later on in his deliberation, he also emphasized on the viability of any project in current market scenario. He also congratulated all the students who have secured rank as well as those who have participated in the event

Further Dr. Navin Kr. Rai guided the student to have a market check of any business idea as many ideas fail due to this. He also suggested a student focus on realistic funding aspect of any business, without which any business can’t run.

Later on Er. Amitabh Singh in his deliberation motivated student to participate in this type of events. He also suggested student to become job creator to become job seeker. He also gave detailed feedback to one to one  to every team partipating in this contest and told that funding is very important resurce in any start-up, one should work on practical ground rather than to just writing on paper and making business plan model, until unless market research is done, one’s business ll not be able to suatin in market for long time period. He also motivated student that this type of contest is going help student to tackle real life situations.

During his address Mr. P.K. Tripathi praised student and gave individual feedback. He also suggested student to build entrepreneurial attitude as it is not only going to help in building business but it is also going to help in building any organization.

The contest was concluded with the blessings by Prof. P. N. Jha (Director, SMS Varanasi) who extended his gratitude to the judges of the event and threw light on the importance of entrepreneurship in the today’s complex & competitive environment. He also added that such contests are the essence of Management Education in any B-Schools. Sir also expressed his happiness & congratulated various stakeholders on institute’s NAAC Accreditations as an “A” Grade Institute.

The results were announced by Prof. P. N. Jha (Director, SMS Varanasi). Earlier, rules and regulations for this contest were been told by Mr. Veeresh Tripathi (Assistant Professor). The session was conducted by Dr. Bhawana Singh (Assistant Professor) and Dr. Sofia Khan (Assistant Professor) and Mr. Kartikeya Singh (Coordinator-MBA) proposed the formal vote of thanks to all the participant & judges.

The winners of the contest were as follows:






Kapil Pandey

B.B.A-1st Year




P.G.D.M-2nd Year



Gaurav Rai & Hritika Srivastava

M.B.A-1st Year


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History Day @SMS Varanasi




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